As the summer sun reaches its peak, so does the excitement for one of Rowan County’s most beloved traditions - the Woodleaf Tomato Festival. Now in its 17th year, this homegrown celebration honors the region’s rich tomato-farming heritage in the community that has been a center of tomato production in North Carolina for more than 125 years. Held each August on the grounds of Unity Presbyterian Church in Woodleaf, N.C., the festival is a lively blend of food, music, contests, and community pride - all to support local church and community initiatives. Whether you’re craving vine-ripened flavor, live music, or small-town charm, the 2025 festival promises a full day of original summer fun and tradition.
Woodleaf Tomato Festival
August 16, 2025 | 9 A.M. - 3 P.M.
Unity Presbyterian Church
885 Woodleaf Barber Rd, Cleveland, N.C. 27013
Woodleaf Tomato Festival Highlights
Tomatoes take center stage in every way imaginable - from fresh tomato sandwiches to tomato-themed shirts and costumes, tomato toss and tomato derby contests, and the ever-popular tomato-eating competition. Guests can enjoy a full day of live music, explore craft and food vendor booths, and bid on unique items at the silent auction. A highlight of the day is the 10 a.m. parade, which kicks off a steady stream of entertainment for all ages.
Festival-goers can also indulge in baked goods, browse handmade treasures, and enjoy delicious food prepared by West Rowan FFA and other local vendors. Whether you’re young or young at heart, there’s original experiences waiting for you at this spirited community gathering.
Woodleaf Tomato Festival 2025 Schedule
9:00 Welcome
Pledge & Flag Presentation
9:15 West Rowan High Chorus
9:30 West Rowan Elementary Ukulele Club
10:00 Parade
10:30 Sons of the South
11:30 Parade Awards
11:40 Tomato Toss
12:00 Dancing at Noon with Your Dream DJ
12:30 Tomato Eating & Derby Hat Contest
1:00 Comfortable Shirt
2:15 Pure Martial Arts
2:45 Your Dream DJ
Tips for a Great Experience
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Arrive Early: Beat the heat and the crowds by getting there at the start of the day - you’ll have first pick of vendors, activities, and prime viewing spots for the parade.
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Bring Cash: Most local vendors are cash-only, so come prepared to shop and snack without worry.
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Stay Cool: August in North Carolina can be very hot! Be sure to bring a refillable water bottle, wear breathable clothing, and don’t forget your sunscreen and a wide-brimmed hat.
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Dress for Comfort: You’ll be walking, browsing, and likely dancing a little too - opt for comfortable shoes and lightweight attire.
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Plan for Parking: Free parking is available along the road near Unity Presbyterian Church. Signage and volunteers will help guide you once you arrive.
Getting Involved
From tomato-tossing contests to musical performances, the Woodleaf Tomato Festival thrives on local participation. This festival doubles as a fundraiser, helping to support both Unity Presbyterian Church and important community initiatives throughout the year. Interested in being a vendor, performer, volunteer, or contest participant? Visit the event’s official website or contact the Woodleaf Tomato Festival via email to find out how you can be a part of this meaningful and fun-filled tradition.
Click the image below to check out our Instagram Reel to catch a glimpse
of what to expect at this year's festival!
Book Your Stay for the 2025 Woodleaf Tomato Festival
Visiting from out of town? Make it a summer weekend to remember! When you book your overnight stay using the widget below, you’ll receive 50% of your hotel stay back in VISA e-Gift Card rewards. It’s the perfect way to explore more of Rowan County, enjoy the festival to its fullest, and save while you stay.